Project Description

WisCorps faced an identity crisis after 15 years of service and acquiring The Nature Place, mistakenly elevating their grassroots nonprofit name to a holding company status, which led to community confusion and brand equity erosion. BWdB collaborated with WisCorps to develop a solution, introducing "Central Conservation" as the new holding company name, along with a modern brand strategy and go-to-market plan.

This rebrand positions Central Conservation as the parent company for WisCorps and The Nature Place, projecting confidence and professionalism while maintaining approachability. The new timeless, modern aesthetic aims to engage donors and partners, resonating with government agencies, non-profits, and conservation corps.

Creative

  • Brand Guidelines
  • Brand Naming
  • Canva Brand Kit
  • Web Design & UX
  • Art Direction
  • Creative Direction
  • Accessibility
  • Photography

Strategy & Engineering

  • GTM (Go to Market)
  • Press
  • Content & SEO
  • Front & Back End Development
  • Systems Architecture
  • 3rd Party Systems Integration
  • Content Management System
  • Custom Admin

Contact Us

We look forward to meeting new clients, collaborators, and partners.

Email, text, or call us if you have any questions, comments or inquiries.

We're always available for intro meetings.

Text or call us

(763) 272-7262

General Inquiries

Hello@BWdB.com

RFP/New Business

Sales@BWdB.com

North America HQ

323 Washington Ave N. #200
Minneapolis, MN 55401